您现在的位置是:時尚 >>正文
【】TopicsSnapchatSocial Media
時尚43637人已围观
简介Snapchat is about to have a couple of really good years.。The company will see huge gains in the numb ...
Snapchat is about to have a couple of really good years.。
The company will see huge gains in the numbers of its U.S. users, according to a new report from market research firm eMarketer.。
SEE ALSO:Why Snapchat and smartphone beauty filters need a culturally inclusive update。Snapchat reports that right now it has about 150 million daily active users worldwide. The company doesn't break out how many of those users are in the United States, but eMarketer estimates that the app will have about 58.6 million monthly users in the U.S. in 2016. 。
But those numbers are set to change dramatically, according to the company's research. The firm predicts that the company will see a 27.2 percent increase in user growth in 2016 and another 13.6 percent increase in 2017. 。

Thanks for signing up! 。
The report notes that growth will likely stabilize by 2018 with only "single-digit" increases as "the Snapchat audience is expected to be substantially larger than it is today." Still, that's a huge amount of growth for a company that is already outpacing Twitter and many other rivals. 。Credit: eMarketer。
The report also predicts that Snapchat, once known for its predominantly teenage user base, will continue to grow in popularity among older users. The app's U.S. user base is roughly 70 percent millennials right now, according to eMarketer, but their share is set to go down to just 56 percent by the end of 2020. 。
That's good news for Snapchat, which is widely believed to be eyeing an IPO for sometime in the not-so-distant future. But before that happens, the company still needs to prove it can reliably make money -- and a lot of it. And, as we've noted previously, if Snapchat hopes to realize those goals, it will need to both grow and diversify its user base.。
Right now, the company makes the bulk of its revenue from advertising -- think sponsored lenses, geofilters and the adds you see in Discover -- and a bigger, more diverse set of users will certainly be a boon for both advertisers and Snapchat's bottom line.。
Correction: An earlier version misstated Snapchat's current user base. The app has 150 million daily active users.。
Tags:
转载:欢迎各位朋友分享到网络,但转载请说明文章出处“夫榮妻貴網”。http://www.new.maomao321.com/news/45d0599949.html
相关文章
Did our grandparents have the best beauty advice?
時尚Do our grandparents really know what's best?They're older and wiser, and they have no shortage of ad ...
【時尚】
阅读更多Google Pixel 5a launch date and specs revealed in new leak
時尚It's been a long wait, but Google's Pixel 5a 5G is finally coming. Probably.According to Android Pol ...
【時尚】
阅读更多5 TikTok accounts to follow if your houseplants are dying
時尚Not everyone has a green thumb, and some people are more prone to accidental planticide than others. ...
【時尚】
阅读更多
热门文章
- Samsung Galaxy Note7 teardown reveals the magic behind the phone's iris scanner
- Meet the gender
- How sextech aims to help people with disabilities masturbate
- Facebook will now warn you about pages who constantly share fake news
- Major earthquake and multiple aftershocks rock central Italy
- School board somehow fails to realize it's being pranked
最新文章
Olympic security asks female Iranian fan to drop protest sign
'Far Cry 6' is political. Will it deliver or is it just marketing?
The rise of the childfree movement on TikTok
Say hello to the crowded starscape in NASA's new Hubble image share
Cat gets stuck in the most awkward position ever
Google Pixel 5a launch date and specs revealed in new leak
